October, November and December 2018 trade shows and events are closer than you think! Take a look at this listing of the Top North American Trade Shows of Quarter 4, 2018 and get a head start on planning.
Does your exhibit catch the eye of the average customer passing by? Here are a few tips from a first-time trade show attendee that are sure to make sure you aren’t losing too many customers before you even have the chance to speak with them.
The best booth design won’t make up for a poor trade show strategy. To ensure your exhibits are a success, watch out for these 10 most common trade show exhibiting mistakes.
Whether you’re planning your company’s first exhibit or taking over an exhibit schedule previously handled by another trade show manager, the associated costs can be a little intimidating. If your budget is limited, these seven tips can help you get the most out of your exhibit dollars.
Choosing a great booth location is mostly a matter of identifying opportunities to leverage your brand and avoiding low traffic areas. The upside is that a good spot all but guarantees your exhibit will receive the attention it deserves. Here are 7 secrets to ensure your next location works!
There is a perception by some Event Managers that the best booth staffer is always the outgoing sales person who is outspoken and fun. But there are other personality types that can be just as important to round out your perfect team.
Pack Expo is the largest packaging event in North America. This trade show will host over 30,000 attendees and gives exhibitors plenty of chances to showcase their brand. We provide helpful tips for how to prepare.