Whether you work at a Canadian company that already exhibits with your trade show booth in the USA or you are thinking of getting into the USA market with your trade show program, here are 5 surprises you need to know.
Could your company’s trade show booth make a bigger impact if it had an extra 125 square feet of display space? And what if that bonus space were lit and prominently displayed above the height of the standard eight-foot backwalls most companies use at a trade show? Consider the benefits of backlit tower displays.
You have a vision for how you would like your exhibit to look, and the exhibit designers have the training and experience to optimize that vision, and if given the right amount of information in an RFP, the designers can “Wow” your attendees with something you may not have imagined.