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EXHIBITOR 2010 Survey: More Spending On Exhibits Than Shipping

EXHIBITOR 2010 Survey: More Spending On Exhibits Than Shipping

Get a sneak peek at a not-yet-published survey by EXHIBITOR about 2010 buying plans: more for exhibits than for shipping, which means lighterweight exhibits.

EXHIBITOR Social Media In Marketing Survey

EXHIBITOR Social Media In Marketing Survey

Summary, analysis & a link to new EXHIBITOR study about how exhibit marketers use & perceive social media.

Lady Gaga Announces Partnership In Polaroid's CES 2010 Booth

Lady Gaga Announces Partnership In Polaroid’s CES 2010 Booth

Polaroid announces a new partnership with Lady Gaga in their their CES 2010 booth. More than a celebrity appearance, Lady Gaga is now Polaroid’s Creative Director.

9 Reasons Michael Hughes Is Optimistic About Trade Shows in 2010 and Beyond

9 Reasons Michael Hughes Is Optimistic About Trade Shows in 2010 and Beyond

Michael Hughes sees nearly unlimited research on trade shows. So when he says he is optimistic that trade shows will rebound, it’s worth paying attention.

10 Main Players In The Trade Show Ecosystem

10 Main Players In The Trade Show Ecosystem

The trade show world is a large and complex ecosystem, with 10 main players involved in every show. Get the complete picture about the world you work in.

9 for '09: The Top 9 Trade Show Tips of 2009

9 for ‘09: The Top 9 Trade Show Tips of 2009

Here are the 9 most-read trade show tips of 2009 from the Skyline Trade Show Tips blog. Glean insights that can help improve your trade show marketing in 2010!

Making Trade Shows Better For Trade Show Exhibitors

Making Trade Shows Better For Trade Show Exhibitors

Trade shows can improve on their success as a unique marketing medium by providing better value to their other customers: trade show exhibitors.

Forget the Pub Crawl - Consider the Booth Crawl

Forget the Pub Crawl – Consider the Booth Crawl

For the second year in a row, the Telco TV Show gets creative with a Booth Crawl to get attendees to visit exhibitors during show hours.

New Study: Attendees Highly Value Trade Shows

New Study: Attendees Highly Value Trade Shows

A new Tradeshow Week survey reports that trade show attendees highly value trade shows, and want to go to more when the economy rebounds. The study’s PowerPoint is posted here.

No Recession Here:  Four Trade Shows Grow

No Recession Here: Four Trade Shows Grow

Tradeshow Week Magazine reports that 4 recent trade shows grew from 10 to 35 percent in their 2009 shows, compared to their previous show. What made them grow, despite the global recession?