Almost without fail, the last thing anyone (even experienced exhibit designers) think about is what your exhibit smells like. Learn how smells can help boost confidence, optimism and revitalized energy in your booth visitors.
Category: Tips and Trends
With countless exhibitors competing for their attention, conference and expo attendees tend to make quick, visual decisions on who deserves their focus. With that in mind, the following booth design and onsite tips are among the tried and true steps used by effective exhibitors.
We hear it all the time. Video marketing is the way to go to help your business grow. Millennials want video. Video is sticky and keeps visitors on your website, helps lower your bounce rate and increase your SEO. So, the question is; how do we get and use video in our marketing programs & trade shows?
Does your exhibit catch the eye of the average customer passing by? Here are a few tips from a first-time trade show attendee that are sure to make sure you aren’t losing too many customers before you even have the chance to speak with them.
Pack Expo is the largest packaging event in North America. This trade show will host over 30,000 attendees and gives exhibitors plenty of chances to showcase their brand. We provide helpful tips for how to prepare.
Are you using the 5 senses to give a truly unique experience to your prospects at your trade show or event? Learn how to make the most of each of the 5 senses to “wow” the crowd.
You’ve got to be able to prove an ROI (Return on Investment) of your next trade show or event in order to continue attending the show. Here are 4 helpful tools to use to measure the effectiveness of your next trade show or event.