This new report reveals the significant value over 500 people find in exhibiting at and attending trade shows, and how exhibitors are improving their results.
You know about certain major trade show trends. Do you know all of them? Even the silly ones? Read on to see 21 predictions for the future of trade shows.
The most-read articles from 2010 covered the value of trade shows, lead generation, lead follow-up, booth staffing, social media, planning, and how to have fun.
The Trade Show Exhibitors Association held its first Red Diamond Congress to get major exhibitors and suppliers to address key challenges facing the industry.
Read what over 170 exhibit marketers like you said about their work load, joys, challenges, pay, skills, bosses, current and new responsibilities, and more.