Marketers that are used to testing their internet and direct marketing can also experiment with these 6 parts of their trade show marketing for greater results.
Category: Selecting Shows
What do you need to succeed at trade shows? If you can check these 16 points off your list, you’re well on your way. You get two items each for setting measurable objectives, budgeting, show selection, exhibit design, promotions, staff training, lead management, and logistics.
Most jobs aren’t posted on a website or put in a classified ad. But you can network to find out about them at trade shows.
Want to sharpen your trade show skills? Skyline is offering free trade show seminars this week in IA, MN, OH, PA and WA. To learn more and register, go to www.skyline.com/seminars. We’ve helped over 100,000 exhibitors since starting our seminars in 1988.
What is the largest trade show in North America? When the final, audited tally came in, the 2009 Consumer Electronics Show actually had 113,085 attendees, more than the previously estimated 110,000 attendees. Held in Las Vegas from January 8 to 11, 2009, CES had 2,700 exhibitors, and even 300 new exhibitors. Read more about it at the … Continued
To find out what’s really working in exhibiting now, we worked with Tradeshow Week to survey and analyze the best practices of today’s trade show exhibitors. The result? The new 32-page What’s Working in Exhibiting White Paper.