For most exhibitors, it’s building leads, sales and brand awareness at one of the top trade show destinations in North America. For an introductory view of what the City of Angels has in store for you, we present the following list of select trade shows.
Category: Planning and Logistics
How do you know if a trade show or expo is going to be productive for you, especially if you’ve never exhibited there? Will this year’s productive trade show continue to reap rewards in the future? When does premium booth placement justify the added expense? The following tips can help you find the best shows and secure the best spaces at critical events.
In today’s world of tight budgets, every exhibitor is looking for free or low-cost ways to maximize the ROI of their trade show dollar. To help the budget-conscious marketing professional, we’ve compiled this list of ten absolutely free resources.
The best booth design won’t make up for a poor trade show strategy. To ensure your exhibits are a success, watch out for these 10 most common trade show exhibiting mistakes.
Choosing a great booth location is mostly a matter of identifying opportunities to leverage your brand and avoiding low traffic areas. The upside is that a good spot all but guarantees your exhibit will receive the attention it deserves. Here are 7 secrets to ensure your next location works!
There is a perception by some Event Managers that the best booth staffer is always the outgoing sales person who is outspoken and fun. But there are other personality types that can be just as important to round out your perfect team.