Don’t make your follow-up sales efforts overwhelming. Ensure that your trade show lead generation efforts help you identify true sales leads with these six lead management steps.
Category: Lead Generation
With every relationship, work or personal, there are four basic phases that we go through in order to move along a path, whether linear or non-linear. The one thing that many businesses ignore is the single most powerful tool in their tool chest, the customer advocacy of the current and happy customers.