Author Archive for Mike Thimmesch
Mike is Skyline Exhibits' Director of Lead Generation and Industry Relations, with over 20 years of Marketing and Trade Show Marketing experience.
Booth Staffing Haiku: 17 Poems For Better Trade Show Booth Staffers
Inspired by Sun Microsystems CEO’s recent resignation in haiku, and by exhibitors’ survey answers, here are 17 haiku about better trade show booth staffing.
What Happens If A Truck Runs Over Your Display?
To demonstrate how durable our Mirage pop-up trade show display is, we ran a truck over it, and then set it up without a hitch. Watch the movie yourself!
UPDATED: Successful Exhibiting Strategies in Uncertain Times White Paper
In the 16-page Successful Exhibiting Strategies White Paper, Marc Goldberg proves the value of trade shows and gives 17 proven strategies to get better results.
19 Signs You’re Addicted To Trade Shows
Do you love trade shows? Really, really love trade shows? Then perhaps you’ll see a bit of yourself in these 19 signs that you’re addicted to trade shows.
16 Fun Things To Do At A Trade Show
Trade shows are serious business, but that doesn’t mean you have to be. Learn to lean on your funny bone to make your time at trade shows more enjoyable, and perhaps even more productive.
Ready To Say “No” To A Free Booth Staffer?
While a booth staffer who lives in the same city as the trade show saves on travel costs, they end up costing you a lot more if they do a poor job staffing.
EXHIBITOR 2010 Survey: More Spending On Exhibits Than Shipping
Get a sneak peek at a not-yet-published survey by EXHIBITOR about 2010 buying plans: more for exhibits than for shipping, which means lighterweight exhibits.
The 7 People You Design Your Trade Show Exhibit For
Who do you design your trade show exhibit for? There are 7 distinct people that you have to design your trade show exhibit for, starting with your attendees.
EXHIBITOR Social Media In Marketing Survey
Summary, analysis & a link to new EXHIBITOR study about how exhibit marketers use & perceive social media.
Lady Gaga Announces Partnership In Polaroid’s CES 2010 Booth
Polaroid announces a new partnership with Lady Gaga in their their CES 2010 booth. More than a celebrity appearance, Lady Gaga is now Polaroid’s Creative Director.
